When he is not crossing the Icelandic desert on a solo mountain trip or working on a perfect mother culture for bread, Roberto Bertuol works as an SEO and SEM consultant whose main goal in life is to put his customers in pole position on the world’s search engines.

Roberto previously worked in the UK as a European Team Leader for Precise Press, a media monitoring company, and then moved to Italy, initially to work as a web developer and later as a Project Manager for the Star Group, a Swiss-based company specialising in multilingual information management, which led him to travel extensively between Switzerland, Italy, and Spain. He also spent two years with Ferrari, leading the development of a multilingual CMS and technical documentation publishing system.

Roberto decided to go it alone in 2007, and now uses his experience and training to help his customers deliver their message in the most effective way. The SEO Lounge is based in South East London, but it provides services to clients across the whole of the UK.